In this episode, Aminder and Leah share their entrepreneurial journeys, discussing the highs and lows of starting their accounting firms. They reflect on their initial challenges, the importance of community and networking, and the strategies they've implemented to grow their businesses. The conversation also touches on the emotional aspects of entrepreneurship, including self-doubt and the significance of mental health support. Through their experiences, they emphasize the value of celebrating milestones and learning from both successes and setbacks.

In this episode, Leah and Aminder walk through the journey of naming their firms, building meaningful brands, and making their businesses official. They share personal stories behind the names Orca Accounting and Sequoia CPA, talk about how branding goes far beyond logos, and break down the legal steps every business owner needs to take when getting started. If you’re launching your firm or rebranding an existing one, this episode is packed with insights and inspiration.